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VTech has announced new products as part of its licensing partnership with BBC Studios for Bluey. VTech will expand its preschool offerings with a debut collection that will include Bluey’s Book of Games, Ring Ring Phone and Bluey and Bingo Wackadoo Watches. The new Bluey products will be available at retail later this year in the U.S., Canada, UK, and Australia, followed by a future roll-out in France. “We are very excited to welcome Bluey to the VTech family with this new line that will give kids the opportunity to play with the characters they’ve come to love from the show,” says Andy...

Thanks to our guide sponsors: Superpower of the Song, Inspire’s Call of the Wild Camp, Le Camp D’Été from Ecole Bilingue, and KidzToPros STEM, Arts & Sports Summer Camps. If you’ve been trying to find an in-person summer camp option for July 2022, our sponsors are some wonderful and diverse options to consider. Superpower of the Song: Intro to Piano, Songwriting, & Video Game Composing for grades 2 to 12 throughout July in Oakland. Inspire’s Call of the Wild Camp: Weeklong sessions of nature-based camp for grades K to 5 throughout July in Berkeley and Oakland. Le Camp D’Été from...

Simba Dickie Group has signed a toy licensing deal for Boat Rocker‘s Dino Ranch, as the preschool hit continues to rapidly expand its global footprint. The product range will feature the Big Bloxx Junior Building Construction set, which contains a minimum of 15 pieces, including exclusive figurines and accessories. Other highlights include foot to floor ride-ons, scooters, school and kitchen large role-play sets, pocket money toys– such as bubbles, magnetic drawing boards, glow in the dark sets and a light projector – and seasonal products including buckets, spades and sand toys. Simba Dickie Group plans to launch its new ranges...

Another weekend, another stormy forecast. We’re not sure what happened to the spring season DC is famous for, but we do know where you can get some sunny vibes while you wait for summer to start. Since the rain (rain!) won’t go away, jet off to one of these near-by water parks for a quick vacation without the air fare. You don’t need to pack a thing except a swimsuit and some towels; it’s the easiest way to enjoy a staycation (some of the water parks even feature palm trees!). From a relaxing float in a lazy river at the...

From the time your kid has their first toy related meltdown in a store to your first utterance of “money doesn’t grow on trees,” you’re building the foundation of your child’s relationship with money. For young kids, it can be a hard-to-understand concept. Money might not grow on trees, but they often see it ejected from ATMs and substituted for the simple swipe of a credit card. Considering the increasingly abstract ways in which money is earned and spent, and the diminishing safety nets that younger generations won’t necessarily be able to lean on, financial experts, child psychologists and even...